I'm impressed by the simplicity and sustainability of this idea. However, I imagine that the critical factor in its success will be getting the right distribution network. Having worked in Cameroon and been involved in trying to get improved seeds and fertilisers distributed among farming communities, I often marvelled at how Coca-Cola was trucked all year round, apparently effortlessly, to the remotest parts of the province. What chance might there be in finding a partner like Coca-Cola who would offer their own distribution channels for the panels all round Africa?
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by Jonathan Tame