Fair point, this might not be clear from our public information: we intend to list projects that benefit ecology as well as society, since we sincerely believe that both are necessary - we cannot save the climate if we don't combat poverty and vice versa. Moreover, the two areas complement each other: many ecological projects have significant positive social effects if well executed, creating jobs, improving health (cleaner environment), etc.
To be more concrete: we are also working on implementing a rainforest exchange which will list small projects from Brazil to Indonesia. Examples will range from sustainable forestry up to organisations like Poema who turn coconut fibre into all sort of products for automotive industry, gardening, and so on. 20% of all CO2 emissions base on the destruction of rainforest. Strengthening local structures there to make a sustainable living _with_ nature possible will have a major impact - the money going to those organisations will probably mainly come from European investors, who have a faible for rainforests and/or South-East-Asia.
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by Anne-Kathrin Kuhlemann