Liked the pitch. I really like the idea of using in-store video - I know that my kids engage with educational films about nature and energy conservation, and I’m sure they would nag me into buying the products. Also great to have all the products in one place as currently it takes a lot of time and committment to trawl the internet to find one-off items. A one-stop shop offering a range of products and advice on how to get the best from them would make the buying experience much easier and encourage participation in protecting our environment - a benefit to us all!
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by Sue Kiddie