The idea is indeed not new but the fact to present the bike for free is not used in many cities today. I see two point you would need to consider:
- Who will repair the damaged bikes?
- Who will pay the total initiative? Advertising will do, but will it pay everything?
Don't forget also that in W-Europe there are a lot of rainy days and people might be scared off to use a bike.
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by Grégoire Mazarakis
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