Simon Goldsmith

Location: London, United Kingdom

Joined: 31/07/2009

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About: A sustainable development consultant and coach seeking to enable and accelerate the momentum to deliver a truly sustainable society

Globally mainstreaming sustainability through popular leaders

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The Pitch:

This project will help to mainstream sustainability by bringing together some of the worlds most popular and influential people (including entertainers, though leaders, religious leaders, scientists, business guru's, sports stars) to consider how sustainable development relates and informs their lives and professions. These leaders would contribute their perspectives to a chapter to a book that would be read by the followers of these leaders - exposing these people who may not otherwise be aware of sustainable development. Profits from this book would then be invested in a web based platform that would seek other famous, expert and also public perspectives off sustainability to be submitted to a global depository. This would be free to all to explore what sustainability means to others and what can be learnt to accelerate our progress towards a sustainable society,

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Dan Frederiksen says: sure celebs should raise awareness but how do you make that happen?

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