Advice for entrepreneur with financial difficulties...

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Posted by FishBowl Inafishbowl

Tuesday 15 December 2009 12:42:12 pm

Marcella started her business Rico Mexican Kitchen recently, but has now been hit by a blow as banks will not lend her the money she needs.

You can read more at http://www.inafishbowl.co.uk/rico/

Has anyone got any advice for sustaining a business, especially in these tough economic times?

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Posted by John Davenport

Monday 21 December 2009 11:05:56 pm

The key is to keep pushing. Walt Disney, the creator of Mikey Mouse, went to over 340 banks to find a loan before he got one to build the first Disney Land.
No one would go to that many banks but he kept going and believing.

You must push every day, every hour, and totally focus on what your goals are. Push.

The internet is still an infant really and there are so many ways to get free advertising on it. Use it, post in social networks, go to sites and advertise for free, create online groups about your product or service. "Tell the world through the web".

Look for other businesses that you can partner with in some way. Partner.

Read everything you can on marketing and selling. Not text book ideas but ways others did it. Study.

Watch what your competition is doing and do it better. Think. Think. Create.

There are over 6 billion people on this planet and no one has heard of you but when they do....get the word out all the time. Push. more.
Take a look at your clents and customers you have now and figure out how to serve them better. Service.

As them what they want to see and invite them to tell a friend. Give them an incentive. Incentive.

Your motivation, excitement and energy is what will sell at the beginning. The product or service is what will sell once your established.

Good luck

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Posted by FishBowl Inafishbowl

Tuesday 12 January 2010 2:33:45 pm

Thanks ever so much, that's really useful advice which I will pass on to Marcela. How do you think the 3 Fishbowler's are getting on so far?

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